About Me

I'm Priya Poken, the founder and CEO of Soft Side Creations. I started my crochet journey in 2023 while studying at Vega School, Durban (now known as Emeris). Custom orders and craft markets were the cornerstone of my brand at the time!

What makes me different is my curiosity and innovation - I'm constantly thinking of new ways to connect with people through crochet, and make the world a softer place. 

I sell at one of the biggest markets in KZN - The Saxony Market. I love teaching people how to crochet and selling digital products that help fellow crochet artists grow! Crochet is woven into my heart and my dream is to pass on my passion to others who love and want to learn crochet. 

Whether you're here to learn, buy or visit, I hope to leave you with one thing - Big Dreams start small, you just need to take it one stitch at a time. Happy shopping and may you always stay true to your Soft Side!